books

 

Woody’s Liquid Kitchen Series

The Woody’s Liquid Kitchen series makes up the leading consumer mixed drinks books in Australia and New Zealand with significant distribution and sales through the UK, Canada and the US.  The Liquid Kitchen – Groovy Drinks is our flagship publication and is now distributed to over 20 countries in three editions. The fourth book in this most popular series of drink books is ready for release in 2008.

Using well placed yet subtle product placement and brand specific recipes, the Woody’s Liquid Kitchen series is a marketing medium for companies and brands that can benefit from category exclusive endorsement.

Expanding the promotional activity around the Woody’s Liquid Kitchen books and partnering brands in 2008, DRINK Australia will embark on a promotional campaign more encompassing than any previous campaign in the beverage book category.

Reaching out to the consumer drinking market, this campaign will include a major promotional road show, print, radio and TV publicity. Now boasting a host of international awards for author Hayden Wood, DRINK Australia will release an equipment range to compliment the books – a project generating a media storm all it’s own.


 



Character Driven

Our character driven books are a completely unique publishing model that goes beyond product descriptions and recipes to introduce the talented creators behind Australia’s favourite drinks. Hoping to bring beverage books to a market beyond the avid connoisseur, the character books are down to earth and make drink enjoyment and knowledge accessible to the average punter.

As a marketing tool for beverage brands, character books are an opportunity to create a strong bond between consumers and your brand. Call it the celebrity chef effect: buyers want to know about the genius creators behind their favourite brand of beverage. An introduction to the face behind the drink with create a personal bond between readers and your brand.        


Custom Publishing

Is your beverage brand or brand portfolio worthy of a book all its own? DRINK Australia can work with you create a publication that will help you reach customers and keep in touch with key clients.  We can execute an entire publishing project around your brand, from creative development of recipes and design through to print and promotions.

Behind 3 Feet of Bar
Cocktails, Lies & Confessions

Made to feature Suntory’s (respected) portfolio of spirits and liqueurs, Behind 3 Feet of Bar presents an entirely original catalogue of professional cocktails and vivid drink photography.

3 Feet's Original and tasty recipes keep Suntory products at the front of bartenders' and have brought the book success in the traditional book trade.




The Liquid Kitchen Mini Books

The use of amazing world class photography and rich design has made these brand specific books more than just recipe books.

Pages: 52

               

 
   colourful positive publishing
 
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